What a Year It’s Been! A Look Back at 2018’s Google Checklist

google checklist

A Look Back at 2018’s Google Checklist We’re through with 2018 and it’s been a crazy year. What were we thinking about this time, a year ago? Take a look back at what SEO was like in 2018 right here. By 2022, retail eCommerce sales are expected to hit over 700 billion dollars. It’s no …

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Designing for Dollars: The Top Website Design Tips for Higher Conversion Rates

website design

Looking for a few website design tips to skyrocket your conversion rates? Did you know that your webpage load speeds have a dramatic effect on your conversion rates? As page load times increase from 1 second to 5 seconds, your visitor bounce rates increase 90%. That translates to twice as many visitors leaving your site …

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New Year, New Marketing Automation Trends: The Top Marketing Automation Trends of 2019

marketing automation trends

Casey’s General Stores have over 2000 locations throughout the central U.S. Starting a direct mail campaign used to take the company months of back and forth talks with each store. For months their managers and executives would wake up tired and still confused about their new marketing plan. Their twice-monthly newsletter had to be sent …

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SEO for Experts: Advanced SEO Techniques That Will Grow Your Traffic

SEO Techniques

Now that the average small business is spending around $75,000 a year on digital marketing, it’s vital to make the most of every dollar. The cost of SEO is usually minimal if you know how the most advanced techniques. Implementing SEO techniques is all about knowing what search engines want from sites like yours. Here …

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Top 10 Benefits of SEO You Need to Know

benefits of seo

Did you know that 93 percent of online website experiences start with a search engine?  This means that if you’re visiting a website, chances are you searched for it on Google. However, a site doesn’t show up on the top of the search results without the help of SEO.  If you own a site and are wondering …

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Google Keyword Trends: How to Find the Perfect Keywords for Your PPC Campaign

google keyword trends

Is your PPC campaign feeling lackluster? Have you begun to run into a negative ROI? Then it’s time to buckle up. The latest Google keyword trends are sure to help you get ahead with your advertising. It’s not enough to just punch in some keywords and hope it all works out for the best, instead …

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Draw a Crowd: Your Local SEO Checklist for 2019

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If your local traffic is low, your brick-and-mortar business may suffer. Boost that traffic, and you’ll likely see a boost in customers as well. In fact, when a local search is run, there’s a 50 percent chance that search will lead the web surfer to visit the actual store within a day. Drawing a crowd …

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Famous on Insta: What Is Social Media Management and Why Do You Need It?

social media management

With the average small business spending around $75,000 a year on social media, it’s vital for you to make the most of every dollar. Small businesses who don’t understand what is social media management are sure to miss out. It is the most important and cost-effective way to connect. Your customers won’t just find you at random …

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Before the Ball Drops: Essential Digital Marketing Trends for 2019

digital marketing trends

No matter what kind of business you have, it’s crucial that you know how to market it in the digital age. Using the right digital marketing techniques will help you get new customers and conversions online. Digital marketing techniques and strategies are changing rapidly, so it’s important that you stay on top of the latest …

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Web Designer vs Web Developer: What’s the Difference

Did you know that there are about 1.8 billion websites as of January 2018? With this vast amount of websites, most don’t get any visitors. The competition is tight and many sites don’t survive, eventually becoming invisible and forgotten in the public eye. To stand out among the millions of sites, you’ll need a good designer and …

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