Marketing Automation

It’s Auto-matic: 7 Benefits of Marketing Automation for Any Business

Marketing a business, no matter how large or small, is a huge undertaking. Between writing content, building a brand, sending emails, and keeping your social media feeds updated, it seems like the work never ends! But marketing automation makes it automatic. You’re going to need a lot more than 24 hours in a day if …

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marketing automation trends

New Year, New Marketing Automation Trends: The Top Marketing Automation Trends of 2019

Casey’s General Stores have over 2000 locations throughout the central U.S. Starting a direct mail campaign used to take the company months of back and forth talks with each store. For months their managers and executives would wake up tired and still confused about their new marketing plan. Their twice-monthly newsletter had to be sent …

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What Does Automated Mean? A Beginner’s Guide to Marketing Automation

Marketing is essential for all businesses. But it’s hard for one marketing professional or even a team to handle every aspect required in a marketing campaign. This is where marketing automation comes in. Automated Marketing may seem confusing. But sooner or later, it will be the standard in the marketing industry. Once you get your …

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