Find Your Niche With Marketing Automation
What makes for a good niche?
All of this sounds fine and dandy, but how do you actually go about doing any of it?
Using Marketing Automation to Find Your Niche
Another important step in finding your niche is getting direct feedback from your customers and leads about their experiences with your product or service. Marketing automation helps particularly if you have a large user base, since reaching out to people individually might be difficult or impossible. With marketing automation, you can set up automated email campaigns nudging people to give you feedback or ll out satisfaction surveys. This gets the ball rolling, and you can then decide who to follow up with personally based on the feedback you get.